Branding
Call it Brand Marketing for Startups or any other business, Branding has to include understanding the basic concepts of Business and product and Branding and the interconnect to each other. In this simple presentation I have tried to highlight the concepts & the interconnect for beginners undergoing a MBA Class.
I excuse myself from the experts out there in the field, the actual doers who have created big brands and startups while making this simple presentation, which I presented in a college as a visiting presenter.
The presentation talks of
- What is Business Fundamentally.
- Consumer Behaviour
- The Start-UP cycle
- Brand management
Brand management also includes Attractive Product Visuals as this humble attempt to make cookies look attractive by me tries to show.
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